The next generation of FIRO assessments

During the 45 years after Will Schutz, Ph.D., developed the FIRO-B®, he expanded his original FIRO theory and created the next generation of measurement, the FIRO Element B. It is based on his expanded FIRO Theory, a simple, practical, and comprehensive model for understanding interpersonal relations and group functioning in organizations. Element B is an assessment tool for measuring human behavior in the areas of Inclusion, Control and Openness. A highly validated tool for training, coaching and measurement, it is one of a series of integrated FIRO instruments that measure aspects of human functioning and relationships.

FIRO Element B is used worldwide in coaching, training, team building, leadership development, and organizational consulting to help practitioners accurately identify behavioral challenges and rapidly develop action plans to improve performance. Thousands of trainers, coaches, leaders, HR and OD professionals have made FIRO Theory one of the most widely used theories of human behavior in the world.

Element B can be administered in 3 formats:

• Online
• Self-Scorable
• Computer (Human Element Software System)

Set up an Element B Online Account. Call 706-769-5836 for more details.

Click here for Element B Certification Information.

What is the difference between FIRO-B and Element B? Read more.

Download a sample Element B Interpretative Report ™. Click here




The newest book on FIRO Element B

"A seminal work on the interpretation of Element B." – Dr. Will Schutz
(creator of FIRO theory)

Call 706-769-5836 to order.